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Local SEO Audit for AI Search
Local SEO Audit for AI SearchGoogle Business Profile

Discover how a local GEO baseline audit can help your business get discovered by AI search tools like ChatGPT, Perplexity, and Gemini. Learn how to run an audit and improve your online visibility. Get found by AI and increase your customer base.

Search Engine Land28d ago
Google's AI Mode Becomes No. 2 Most-Cited Domain
Google's AI Mode Becomes No. 2 Most-Cited DomainAI Search

Google's AI Mode increased citations to google.com by 8.4x in two months, making it the No. 2 most-cited domain. This shift impacts local and product searches, affecting businesses' visibility and first impressions.

Search Engine Land29d ago
EU Expected to Rule Google Favored Own Services in Search, Impacting Visibility and Fines
EU Expected to Rule Google Favored Own Services in Search, Impacting Visibility and FinesGEO/AEO

The European Commission is expected to rule that Google unfairly favors its own services in search results, potentially leading to significant fines and changes in how Google displays search results.

Search Engine Land29d ago
OpenAI's ChatGPT Ad Revenue Forecast Misses $100 Billion Target
OpenAI's ChatGPT Ad Revenue Forecast Misses $100 Billion TargetAI Search

OpenAI's ambitious ad revenue forecast for ChatGPT may fall short by $90 billion, according to a recent report from Emarketer. This has significant implications for businesses looking to tap into the growing AI search market.

Search Engine Land29d ago
SEO vs. PPC Debate: Why It's Finally Over for Local Businesses
SEO vs. PPC Debate: Why It's Finally Over for Local BusinessesStats

Discover why SEO and PPC strategies are evolving to adapt to the changing AI-driven search landscape, and what this means for local businesses trying to get found online.

Search Engine Land29d ago
TikTok Discovery Threatens Google's Dominance in Local Search
TikTok Discovery Threatens Google's Dominance in Local SearchGEO/AEO

A recent shift in consumer behavior sees people discovering brands on TikTok before actively searching for them on Google. This change has significant implications for SEO, local visibility, and content strategy.

Search Engine Land29d ago
CPC Inflation Starts Before the Auction: Why Paid Search Costs Are Rising
CPC Inflation Starts Before the Auction: Why Paid Search Costs Are RisingAI Search

Rising paid search costs are not just due to increased competition, but also a result of pre-auction dynamics, including AI Overviews, shrinking organic click volume, and stronger brands competing for commercial traffic.

Search Engine Land29d ago
Hidden Gem Publishers Outperform Major Media
Hidden Gem Publishers Outperform Major MediaAI Search

A recent study found that hidden gem publishers have 1.7x higher audience affinity than major media outlets, despite attracting 130x less traffic. This discovery can significantly impact your 2026 earned media strategy. Entity authority is becoming increasingly important in AI-driven search, shaping brand visibility and requiring a shift in digital PR strategies.

Search Engine Land30d ago